Reminiscing the Expedition Towards Swachh Bharat - A Mission with a Conviction of All ‘Swachhagrahis'

Authors

  • Avik Ghosh Manager, Reserve Bank of India, Kolkata
  • Medha Ganguly Ghosh Practicing Advocate, Kolkata

DOI:

https://doi.org/10.33516/maj.v57i2.36-39p

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Abstract

Before the program was launched, 60 percent of the global toiletless population defecating in the open were Indians. With a focused execution roadmap and a well-demarcated responsibility, the mission accomplished its macro and micro targets overwhelmingly. To maintain the feeling of cleaner India, the sense of ownership amongst fellow citizens is of pivotal importance, and to achieve it, unity with resilience is a must. The consolidated effort with a practicable conviction of the Swachhagrahis seems to make the program a benchmark for all the developing nations.

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Published

2022-02-10

How to Cite

Ghosh, A., & Ghosh, M. G. (2022). Reminiscing the Expedition Towards Swachh Bharat - A Mission with a Conviction of All ‘Swachhagrahis’. The Management Accountant Journal, 57(2), 36–39. https://doi.org/10.33516/maj.v57i2.36-39p

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