Volume 48, Issue 9, September 2013

Published: 2015-09-04

Letter To The Editor

  • Letters to the Editor

    1003-1004
    DOI: https://doi.org/10.33516/maj.v48i9.1003-1004p

From the Editor's Desk

  • From the Editor's Desk

    1005-1005
    DOI: https://doi.org/10.33516/maj.v48i9.1005-1005p

President's Communique

  • CMAs Can Dream Big and have the Courage to Stand by their Convictions

    Suresh Chandra Mohanty
    1006-1008
    DOI: https://doi.org/10.33516/maj.v48i9.1006-1008p

Chairman's Communique

  • Our Research, Innovation & Journal Cell is Dedicated to the Goal of Connectivity

    Manas Kumar Thakur
    1009-1010
    DOI: https://doi.org/10.33516/maj.v48i9.1009-1010p

ICAI-CMA Snapshots

  • ICAI-CMA Snapshots

    1011-1015
    DOI: https://doi.org/10.33516/maj.v48i9.1011-1015p

Council Committees

  • Council Committees

    1016-1019
    DOI: https://doi.org/10.33516/maj.v48i9.1016-1019p

Institute News

  • Institute News

    1114-1120
    DOI: https://doi.org/10.33516/maj.v48i9.1114-1120p

Special Focus

  • 10th National Awards for Excellence in Cost Management 2012

    1020-1023
    DOI: https://doi.org/10.33516/maj.v48i9.1020-1023p

Cover Story

  • Are we Doing enough in the Realm of Mental Illness? - a Brief Account on Costing in Mental Health

    Rajarshi Neogi
    1025-1029
    DOI: https://doi.org/10.33516/maj.v48i9.1025-1029p

  • Challenges of Indian Pharma Industry: Clean Sheet Costing - a Weapon Imperative

    H. S. Mahabaleswara Bhatta
    1030-1035
    DOI: https://doi.org/10.33516/maj.v48i9.1030-1035p

  • Cost Effectiveness Analysis (CEA) of Health Care Intervention: the Emerging Role of CMAs

    Rajesh Kumar Sinha
    1036-1041
    DOI: https://doi.org/10.33516/maj.v48i9.1036-1041p

  • Healthcare Industry Challenges: Imperatives for CMAs

    K. R. Manjunath
    1042-1048
    DOI: https://doi.org/10.33516/maj.v48i9.1042-1048p

  • Healthcare beyond Border: the State of Medical Tourism in India

    Mausumi Bhattacharyya
    1049-1053
    DOI: https://doi.org/10.33516/maj.v48i9.1049-1053p

  • Guerrilla Marketing: an Effective Tool for Healthcare Marketing in Bangalore

    M. Pradeep, R. Vidya, R. Hiremani Naik
    1054-1067
    DOI: https://doi.org/10.33516/maj.v48i9.1054-1067p

Taxation

  • Corporate Social Responsibilities

    Ramanujam, Sangeetha
    1068-1069
    DOI: https://doi.org/10.33516/maj.v48i9.1068-1069p

  • Tax Crossings: Service Tav Vs Income Tax

    Ravindran Pranatharthy
    1070-1073
    DOI: https://doi.org/10.33516/maj.v48i9.1070-1073p

  • Tax Titbits

    S. Rajaratnam
    1074-1075
    DOI: https://doi.org/10.33516/maj.v48i9.1074-1075p

  • Challenges Facing Rural Cooperative Banks

    Sougata Chakrabarti
    1076-1080
    DOI: https://doi.org/10.33516/maj.v48i9.1076-1080p

Financial Management

  • Relevance of NSCs in the Upliftment of Small Investors - a Panoramic Vision

    B. G. Akshatha
    1081-1087
    DOI: https://doi.org/10.33516/maj.v48i9.1081-1087p

  • Issues Related to Experimentation with Activity-based Costing

    Dinesh K. Gupta
    1088-1092
    DOI: https://doi.org/10.33516/maj.v48i9.1088-1092p

  • Performance Evaluation of Indian Exchange Traded Funds

    Priya Mahajan, Gagan Singh
    1093-1101
    DOI: https://doi.org/10.33516/maj.v48i9.1093-1101p

  • Weathering the Crisis in Mutual Funds Industry in India: an Analysis

    R. K. Raul
    1103-1109
    DOI: https://doi.org/10.33516/maj.v48i9.1103-1109p

Contemporary Issue

  • Hotel Inn-Dia

    U. K. Joshi
    1110-1113
    DOI: https://doi.org/10.33516/maj.v48i9.1110-1113p