Mimetic Isomorphism: A Tool for Organizational Legitimacy

Authors

  • Gurwinder Kaur Dua Research Scholar Chitkara Business School Chitkara University, Chandigarh
  • CMA (Dr.) Shivani Inder Associate Professor Chitkara Business School Chitkara University, Chandigarh

DOI:

https://doi.org/10.33516/maj.v57i11.79-82p

Abstract

Institutional theory offers a basic framework for explicating different forms of isomorphism. Firms struggle to strike a balance between imitation and differentiation, so as to gain legitimacy in the eyes of the stakeholders. Mimetic isomorphism is the result of interactions of firms in an industry and shift firms towards acceptable behaviors, following presupposed norms and ultimately gain legitimacy in the eyes of the stakeholders, with avoidance of negative consequences.

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Published

2022-11-01

How to Cite

Dua, G. K., & Inder, C. (Dr.) S. (2022). Mimetic Isomorphism: A Tool for Organizational Legitimacy. The Management Accountant Journal, 57(11), 79–82. https://doi.org/10.33516/maj.v57i11.79-82p

Issue

Section

Organizational Legitimacy

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