Atmanirbhar Abhiyaan in Auto Industry: A Showcase [AAA: A Show Case]

Authors

  • Jyotsna Haran Visiting Professor, Retired from Royal College of Arts Science & Commerce, Mumbai
  • Raju K. Kurian Associate Professor, Royal College of Arts Science & Commerce, Mumbai
  • CA Saurabh Ohja Thane, Maharashtra

DOI:

https://doi.org/10.33516/maj.v56i4.51-54p

Keywords:

No Keywords.

Abstract

Atmanirbhar Bharat Abhiyaan is a vision of New India to make India self-reliant to fulfil its own needs. This realisation is felt during Covid-19 challenges. This made us to learn challenges to be accepted as opportunities and avail these with best efforts. We opined it as a blend of Gandhian Philosophy of “Swavalamban†& Modi’s “Make in India†Campaign, or to put it, we name it as a modern version of self-reliance. It is because, with focus to attract FDI, investment & innovation in India and to make the country economically independent. To make it clear it is not confused with being protectionist. It is about building our strength domestically, to play more effectively internationally. So, in case such any form of crisis (as Covid 19), unwillingly enters the world, we as India would worry the least, as we are prepared better than before.

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Published

2021-04-30

How to Cite

Haran, J., Kurian, R. K., & Saurabh Ohja, C. (2021). Atmanirbhar Abhiyaan in Auto Industry: A Showcase [AAA: A Show Case]. The Management Accountant Journal, 56(4), 51–54. https://doi.org/10.33516/maj.v56i4.51-54p

Issue

Volume 56, Issue 4, April 2021

Section

Cover Story
Crossref
Scopus
Google Scholar
Europe PMC

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