Value Innovation – A New Dimension to Management Accounting
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https://doi.org/10.33516/maj.v53i10.34-38pKeywords:
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Author RR Prasad ([email protected]) has a corporate experience of over 30 years in strategic marketing, change management, branding, skill development and management consultancy.
Author Lakshmana Rao ([email protected]) has over 24 years of corporate experience as Cost and Management Accountant, Business Analyst, Controller, SAP FICO Consultant and CFO of Six Sigma Projects.
Turning Goals into Results the Power of Catalytic Mechanisms by Jim Collins, Harvard Business Review, July-August 1999
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Nuts! Southwest Airlines’ Crazy Recipe for Business and Personal Success by Kevin and Jackie Freiberg, Broadway Books 1996
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Guts! - Companies That Blow the Doors off BusinessAs-Usual by Kevin and Jackie Freiberg, published by Doubleday a division of Random House, January 2004.
https://grosum.com/blog/performance-managementresponsibility/
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